2016 Fall Familiarization Tour Recaps

Throughout the year Tourism Kamloops partners with a variety of organizations and businesses to host Travel Trade guests and Media. Our goals are to gain exposure and encourage increased length of stay in Kamloops.



September 27 – Rocky Mountaineer Media Fam
A group of 14 media experiencing a trip on the Rocky Mountaineer stopped in Kamloops for a visit. Alongside our partners we hosted them for wine and food parings for an evening. They were visiting from Rocky’s top markets including Canada, USA, Australia, New Zealand, and the United Kingdom all writing in a variety of publications. Here is one article that has already been published as a result of the event.
Special thanks to our partners:

Terra Restaurant

Harper’s Trail Winery

Monte Creek Ranch Winery

Privato Vineyard & Winery

Kamloops Wine Trail






September 30th - October 3rd | Fall Adventures in Kamloops & Sun Peaks

In partnership with Tourism Sun Peaks, the Thompson Okanagan Tourism Association and Destination BC, we hosted three media from our top target markets of Vancouver, Calgary and Seattle over a period of four days. They had a full itinerary including many of the great experiences Kamloops has to offer. Here is a blog that one of the media was putting together throughout her trip.

Media Profiles:

Janet Gyenes (Vancouver)


Twitter & Instagram: @nota7bene | janetgyenes@gmail.com

Sarah Deveau (Calgary)


Twitter: @SarahDeveau | sarahldeveau@gmail.com

Charles Koh (Seattle)


Twitter : @charleskoh | Instagram: @charleskoh_

Special thanks to our local partners:

Art We Are Café

Brewloops Bike Crawl & Block Party

Brownstone Restaurant

Harper’s Trail Winery

Hello Toast

Hotel 540

Kamloops Wine Trail

Monte Creek Ranch Winery

Privato Vineyard & Winery

Sagewood Winery

Paddle Surfit Stand up Paddleboarding

Tailgate Tours

TasteFull Excursions

Tranquille Farm Fresh

September 30 – October 2

In partnership with Destination BC we welcomed Bob Kronbauer from Vancouver is Awesome to experience our Brewloops Festival. He had a great time and published this article.


More Information

For more information on future Media hosting opportunities and or if you are interested in being a part of an itinerary, please email Lisa White at lisawhite@tourismkamloops.com



September was a busy month for Tourism Kamloops and the travel trade team. We hosted 5 different familiarization tours with a total of 48 participants from 44 different companies. We had representation from markets such as: Germany, Deutschland, United Kingdom, Japan, Taiwan, China, Europe, Mexico and Spain. Through successful partnerships with Destination BC, Thompson Okanagan Tourism Association and Rocky Mountaineer we were able to showcase various products and attractions in Kamloops with the goal of increasing length of stay as well as including Kamloops in future itinerary planning.

Special thanks to:

Tobiano golf Course

Dunes Golf course

Hoodoos Restaurant

Four Points by Sheraton

Fireside Steakhouse

The Noble Pig

Cascades Casino Kamloops

BC Wildlife Park

Monte Creek Winery

South Thompson Inn and Conference Centre

Fairfield Inn and Suites

Kamloops Heritage Railway

Best Western PLUS

Red Collar Brew

















More Information

For more information on future Travel Trade hosting opportunities and or if you are interested in being a part of an itinerary, please email Lisa Strachan at lisa@tourismkamloops.com