Although we did not attend theTourism Summit this year in San Francisco, Jake Steinman, Founder and CEO of NAJ Group forwarded us some great take-aways posted on their youtube channel here.

A common theme between all the summits, conferences, meetings, presentations and workshops this year have been a greater push in digital marketing, specifically focusing on videos/imagery that pertains to real events and people.  The focus is on content marketing and distributing these real experiences to our audiences on a more personal level.  Below are 5 tips and take-aways learned at this conference: