Our Story

 

OUR MISSION

Partner with Stakeholders as the leader for strategic development support and planning through implementing innovative technological marketing strategies to promote Kamloops as a valued Tourism Destination.

 

OUR VISION

Come share the experience and play like a local.

 

OUR GOAL

To increase tourism revenues through the delivery of innovative, results-based marketing strategies.

 


 

TOURISM KAMLOOPS' NEW BRAND

Tourism Kamloops' new brand invites guests to explore our welcoming city and encourages them to experience an authentic story-filled adventure.

Our brand is true to the essence of Kamloops we want our visitors to get the same feeling about our city as our locals do. Kamloops has so much to offer all year to those who take the time to discover it, and this new brand invites people to do just that.

Kamloops does not need a lot of planning. Spontaneity is the norm. Doing what feels right, right now and seeing where it all takes you. That's going Boldly Unscripted.