Tourism Kamloops has prepared a full week to engage the community in tourism appreciation and is inviting the community to be part of the fun!

For Immediate Release 

Kamloops, British Columbia, April 24, 2023 – Tourism Kamloops has scheduled a full week of activities to ensure that tourism remains at the forefront of conversations during Canada’s national Tourism Week. 

“This week marks the ramp up to our peak season. Our team wanted to use it as an opportunity to set up our stakeholders and the broader community for a fantastic summer,” explains Monica Dickinson, CEO, Tourism Kamloops. “We built our schedule around celebration, showing appreciation, and education. Whether you’re enjoying a free ice cream or taking part in our Working Effectively with Indigenous Peoples workshop we want this week to be memorable and showcase the importance of tourism in Kamloops.”

This week features the following activities:

Monday, April 24th – Industry Panel Luncheon 

As we kick off Tourism Week and Peak Season in Kamloops, join us for a Panel Luncheon featuring Walt Judas, TIABC; Ingrid Jarrett, BCHA; Ellen Walker-Matthews, TOTA; and Nicole Ford, Rocky Mountaineer to hear about industry updates and connecting with peers during an afternoon of fun, food and fantastic company. 

Luncheon Panel

Wednesday, April 26th – A Kone for Kamloops

We are inviting the people of Kamloops to enjoy a small ice cream cone on us. This special day serves as a thank you to Kamloops for their incredible support over the last 3 years!

To redeem this offer, simply present your Luv'n the Loops pass at any of our 2 participating ice cream shops in Kamloops. Get your pass. 

Friday April 28th - Working Effectively with Indigenous Peoples Full-Day Workshop

A unique full day workshop highlighting strategies and considerations for Working Effectively with Indigenous Peoples. Register here.

“We’ve also created a Kamloops Explorer VIP Pass to provide our industry rockstars to explore Kamloops for free all week,” highlights Dickinson. “The short term pass offers experiences at the BC Wildlife Park, Monte Creek Winery, Maurya’s and more. It not only serves to thank our frontline industry rockstars but it allows them to discover new things and gives them new experiences to suggest to the visitors they help every day.”

Tourism Kamloops encourages participation in Tourism Week through the activities above or simply by trying a new experience in the community. The team will be posting about Tourism Week on their LinkedIn and Twitter channels all week.

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About Tourism Kamloops
Tourism Kamloops leads strategic destination marketing, partners, and collaborates with stakeholders, and supports development to promote Kamloops as a distinct and desirable tourism destination. Their goal is to increase tourism revenues through the delivery of innovative, results-based marketing strategies.

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