For Immediate Release
November 15, 2023. Kamloops, B.C.: Fall is in full swing, and Tourism Kamloops is pleased to announce an array of exciting learning opportunities, workshops, and training aimed at supporting tourism operators and stakeholders during the off-peak season. With the support of valued partners and training providers, these events promise to equip participants with the tools necessary for growth and success in our ever-evolving tourism industry. Here's a glimpse of what's in store:

Mug & Muffin Workshops (November 17; December 1, 8, and 11)
With our new Mug & Muffin Workshops, Tourism Kamloops aims to bring stakeholders together to gain insight into industry trends, brainstorm opportunities, and foster an environment for collaboration.

Working Effectively with Indigenous Peoples® (November 23)
Delivered by Indigenous Corporate Training Inc., this full-day session aims to support your understanding of Indigenous Awareness and Indigenous Relations to cultivate effective and respectful relationships in the workplace.

How to Make AI Your Unfair Business Advantage (December 12)
Delivered by CIPR Communications’ Peter Pilarski, this session will help attendees understand the real-world implications of AI for individual businesses, discover strategies to harness AI's potential for your business advantage, and learn from real-life examples and case studies on AI's transformative impact.

"We are dedicated to fostering a vibrant and dynamic tourism sector in Kamloops,” said Monica Dickinson, CEO of Tourism Kamloops. “These workshops in collaboration with our partners, will empower our stakeholders to adapt to industry changes, embrace diversity, and harness innovative technologies, ensuring a prosperous future for our community."
In addition to our own offerings, our partners at the Thompson Okanagan Tourism Association (TOTA) and Destination British Columbia are also providing exceptional opportunities for growth and learning within the tourism industry this fall.


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About Tourism Kamloops
Tourism Kamloops leads strategic destination marketing, partners, and collaborates with stakeholders, and supports development to promote Kamloops as a distinct and desirable tourism destination. Their goal is to increase tourism revenues through the delivery of innovative, results-based marketing strategies.

To learn more about Tourism Kamloops, visit

Media Contact:
Lisa White – Director, Community Development + Engagement
Tourism Kamloops
P: 778.257.3605