Tourism is Business
Destination BC/Tanya Goehring
Discover how tourism fuels Kamloops’ economy
Kamloops isn’t just a great place to visit—it’s a powerful economic engine, quietly driving opportunity and prosperity across our region. Behind every hotel stay, tournament, dinner out, or downtown stroll is a ripple effect that supports jobs, fosters innovation, and fuels our future. In Kamloops, tourism is business, and the numbers prove it.
Why it matters
Tourism generates millions in local revenue, supports hundreds of small businesses, and provides employment across diverse sectors. Whether you’re a business owner, policymaker, or resident, tourism shapes your bottom line, your community, and your everyday experience.
Through the voices of local leaders, data-driven insights, and powerful stories, we’re showing how tourism contributes far beyond leisure—it’s a cornerstone of Kamloops’ thriving economy.
Pepper
2024 Economic Impact Report
Kamloops' tourism industry continues to be a vital economic driver, welcoming nearly 2 million visitors in 2024. This influx contributed $316 million in direct visitor spending and over half a billion dollars in total economic impact. These figures underscore the significant role tourism plays in supporting local businesses and enhancing the community's vibrancy.
Explore the key highlights from our 2024 Economic Impact Analysis.
Dylan Sherrard
2024/2025 Mountain Biking Socio Economic Impact Snapshot
New report highlights $18 million in economic impact, community participation, and growing calls to invest in Kamloops’ trail networks.
Room to Shine
Tourism is more than travel—it’s transformation.
Watch how Kamloops businesses, leaders, and communities thrive through tourism.